369th Sustainment Brigade
Shoulder Sleeve Insignia
A shield-shaped embroidered item, arched outwardly at top blazoned as follows: Per chevron Argent and Gules, between three palets counterchanged, two poplar trees Vert; all with a 1/8 inch (.32 cm) Blue border. Overall dimensions are 2 7/16 inches (6.19 cm) in width and 3 inches (7.62 cm) in length.
The chevron, heraldic symbol for support, suggests the unit’s mission. The palets/vertical bars signify military strength and allude to the three campaigns in Saudi Arabia, Kuwait, and Iraq. The counterchanged colors of the palets/vertical bars signify the various transformations of the unit to become the 396th Sustainment Brigade. The poplar tree, adapted from the 369th Infantry Battalion’s coat of arms, indicates the Brigade perpetuating the lineage of the Battalion.
The shoulder sleeve insignia was approved for the 369th Sustainment Brigade on 7 February 2008.
Distinctive Unit Insignia
A silver color metal and enamel device 1 1/4 inches (3.18 cm) in height overall consisting of a blue shield charged with a silver rattlesnake coiled and ready to strike.
The rattlesnake is a symbol used on some colonial flags and is associated with the thirteen original colonies. The silver rattlesnake on the blue shield was the distinctive regimental insignia of the 369th Infantry Regiment, ancestor of the unit, and alludes to the service of the organization during World War I.
The distinctive unit insignia was originally approved for the 369th Infantry Regiment on 17 April 1923. It was redesignated for the 369th Coast Artillery Regiment on 3 December 1940. It was redesignated for the 369th Antiaircraft Artillery Gun Battalion on 7 January 1944. It was redesignated for the 569th Field Artillery Battalion on 14 August 1956. The insignia was redesignated for the 369th Artillery Regiment on 4 April 1962. It was amended to correct the wording of the description on 2 September 1964. It was redesignated for the 569th Transportation Battalion and amended to add a motto on 13 March 1969. The insignia was redesignated for the 369th Transportation Battalion and amended to delete the motto on 14 January 1975. It was redesignated for the 369th Support Battalion and amended to revise the description and symbolism on 2 November 1994. The insignia was redesignated for the 369th Sustainment Brigade and amended to revise the description and symbolism on 20 July 2007.